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16
October
2016

2 Marketing Trends Every Business Must Pay Attention To

Marketing trends seem to change with the wind, but if you own a business you probably know that you need to pay close attention them if you want to stand out and be seen as a leader in your industry.  There are two marketing trends that ...

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13
July
2016

The Value of Quality in Social Media Marketing

Social media marketing is something many business owners struggle with.  At first glance, it appears to be something you want to take on yourself.  You think to yourself, “It’s social media.  How hard can it be?&rdq...

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05
October
2015

The Fastest Way to Get Me to Unfollow You on Instagram

Instagram is a wonderful marketing tool if used properly.  However, there are many things I see on Instagram that are not just poor marketing, but poor business etiquette, and can earn you a bad reputation online.  If you are doing any o...

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27
June
2015

Instagram: What NOT To Do On Instagram

Instagram can be a fabulous tool to market your business.  However, Instagram has some quirks that make it a little different from other social media platforms. I signed up for Instagram years ago, but never really paid much attention to it ...

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19
June
2015

SPAM: Are You Guilty?

As a content marketer, I love social media!  I  love making new connections.  I also love learning about other people’s businesses.  However, I HATE SPAM!  I ignore it, delete it and it makes me want to disconnect (u...

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22
May
2015

How to Use LinkedIn Publishing to Strategically Expand Your Network

LinkedIn has made quite a few changes over the last year, making the platform easier to use and providing users with more useful tools to keep and stay up-to-date with those relevant to their business or industry.  The one feature that can he...

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